Helping organizations make clearer decisions by identifying what matters most, why, and what to do next.
RESEARCH & STRATEGY LEAD | EXPERIENCE STRATEGY | SERVICE DESIGN
Case Studies
04
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A 0-to-1 digital platform for Milwaukee small business owners
Maternal health ecosystem research that became a 5-year strategic plan and evaluation system.
Strategic planning for a five-organization anti-displacement coalition in East San Jose.
Service blueprinting for a criminal justice reform model now operating in 60-plus jurisdictions.
8+ years
Years leading end-to-end research and strategy engagements
20+ projects
Research participants engaged
25+ workshops
Workshops designed and facilitated
What I do
Mixed-Methods Research
In-depth interviews, focus groups, cultural probes, thematic analysis. I listen deeply and surface what people can't always articulate themselves.
Journey & Ecosystem Mapping
Making the invisible visible – translating messy systems and lived experiences into clear, actionable visual artifacts that align teams.
Insight Development
Pattern recognition across complex, multi-stakeholder inputs. Not just findings – insight briefs, frameworks, and narratives that drive decisions.
Service & Experience Design
Service blueprints, program design, experience strategy. I design the journeys — from org strategy to workshop flows to product experience.
Strategic Planning & Facilitation
Theory of Change, multi-stakeholder workshops, roadmapping. I help organizations move from insight to decision — and from decision to action.
Visual Communication & Storytelling
Turning complexity into elegant narrative. I specialize in functional visual design and strategic organization of data for easy, compelling communication.
Hello there,
I'm a researcher and strategist based in Brooklyn. I help organizations understand the people they serve and turn that understanding into decisions they can act on.
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I started in product and industrial design and now work on complex human problems across healthcare, housing, criminal justice, and economic mobility, leading research end to end and translating it into strategy teams can use.
MFA, Design for Social Innovation, School of Visual Arts.
BDes, Industrial Product Design, MIT Institute of Design.
01
Why are babies dying and what would it take to change that?
Turning community data into a five year strategy and evaluation system
CRADLE CINCINNATI · HAMILTON, COUNTY · 2022-2024
Generative & Evaluative Research
Strategic Planning
Program Evaluation
View Case Study ->
Journey Mapping
02
How do you keep a neighborhood from being erased?
Aligning five organizations on one anti-displacement strategy
SI SE PUEDE COLLECTIVE · EAST SAN JOSE, CA · 2025-2026
Multi-stakeholder Research
Strategic Planning
Executive Facilitation
View Case Study ->
03
How might we increase adoption of a restorative legal reform program?
Researching an adversarial system to scale a justice program to 60+ jurisdictions
FOR THE PEOPLE · OAKLAND, CA · 2023
Multi-stakeholder Research
Service Blueprinting
Program Adoption
View Case Study ->
04
What does it take to earn trust in a digital front door?
UX research to define and launch a digital platform for entrepreneurs of color
MILWAUKEE SMALL BUSINESS CONTINUUM OF CAPITAL · MILWAUKEE, WI · 2021-2024
UX Research
Prototyping
Pilot Launch
View Case Study ->
01
Why are babies dying and what would it take to change that?
Turning a decade of community data into a five year strategy and evaluation system
CRADLE CINCINNATI · HAMILTON, COUNTY · 2022-2024
Cradle Cincinnati had years of community data on Black infant mortality, but no clear strategic direction. I led two years of research, planning, and evaluation work that gave them a 5-year strategic plan, three redesigned program logic models, and an evaluation framework they still use to track progress.
Generative & Evaluative Research
Strategic Planning
Program Evaluation
View Case Study ->
01
Why are babies dying and what would it take to change that?
Turning a decade of community data into a five year strategy and evaluation system
CRADLE CINCINNATI · HAMILTON, COUNTY · 2022-2024
Generative & Evaluative Research
Strategic Planning
Program Evaluation
View Case Study ->
01
Why are babies dying and what would it take to change that?
Turning a decade of community data into a five year strategy and evaluation system
CRADLE CINCINNATI · HAMILTON, COUNTY · 2022-2024
Cradle Cincinnati had years of community data on Black infant mortality, but no clear strategic direction. I led two years of research, planning, and evaluation work that gave them a 5-year strategic plan, three redesigned program logic models, and an evaluation framework they still use to track progress.
Research design · Participant recruitment · Qualitative & quantitative research · Synthesis · Journey mapping · 5-year strategic planning · Program evaluation · Workshop facilitation · Stakeholder alignment